You've Had a Successful Career
But Now You're Striking Out On Your Own.
You've had an impressive career, working with a cadre of people who were experts in their field, just like you. You had a sales team, a marketing team, and you counted on them for guidance and support. Their expertise allowed you to focus on what you do best. Your goals were clear and you had a strategy to meet those goals year after year.
But now you've struck out on your own. You're an expert in your field, but the myriad of skills for business ownership are very different from those you've already honed. How do you achieve that kind of success as a solopreneur?
Leave the Branding to Us
At Rainmaker Branding & Marketing, we understand that solo entrepreneurs and small businesses have a full-time job servicing their clients at the very highest level. But who's conjuring the brand story, the powerful, strategic, targeted messaging, the visuals that speak withhout words--and putting that story out into the digital world, and the real world, to grab the hearts and heads of your ideal clients?
That's what we do. Rainmaker Branding & Marketing is a boutique branding and marketing agency in Fairfield County, CT with clients throughout the United States. Our clients become "the one they call" when their market's ready to buy. We craft the brand, construct the dynamic website and write the magnetic copy that attracts their ideal clients.
Small businesses committed to buiding a brand that gets them hired enlist us to do just that. At Rainmaker Branding & Marketing, we painstakingly craft your story. The story that captures attention, the story that resonates, the story that they remember---the story that gets you hired.
The Rainmaker
For thousands of years, Indigenous peoples around the world have believed in the power of the Rainmaker, a sacred, highly "gifted" and deeply connected tribal member called upon to perform ritualistic ceremonies to bring desperately needed, life-giving rain to arid land and communities. From drinking water to irrigation, cooking to bathing, a scarcity of rain puts humans at risk of great peril. They put their tremendous faith in the ability of the Rainmaker to create what is scarce, yet essential to life.
Branding
Websites & Content
Marketing Coaching
Our Process: Make It R.A.I.N.
Our proven process results in clients gaining complete clarity, confidence and conviction, ensuring that when anyone interacts with your brand, it serves as a magnet, drawing in your ideal client, while repelling those that are not.
R
Remember Your Purpose & Gifts
MISSION * VISION * VALUES
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Your Origin Story:
How and why did you begin?
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Purpose:
What is your mission, and how do you achieve it? Your passion is compelling and contagious. But you have to have complete clarity to communicate effectively.
Discovery Phase:
Deep Dive
A
DEEPLY UNDERSTAND IDEAL CLIENT
Align With Ideal client's pain
Devise Demographics
& Psychographics
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Exactly who is your ideal client? You may have a good idea already, however, this answer often surprises our clients.
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What keeps them up at night?
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How are you their unique solution to that pain?
I
Initiate & Execute
WEBSITE DESIGN & CONTENT
Determine Brand
Attributes & Voice
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What are the precise visual attributes that will appeal to, and resonate with. your ideal client?
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Using our proven brand strategy, we determine the brand voice and messaging that will connect specifically with your ideal client.
N
Navigate Together
DEVELOP CUSTOM MARKETING PLAN
Distill Talking Points
& Key Differentiators
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We create key talking points and draftand design our client's critical branded process to market their business properly.
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We create a clear, compellilng elevator pitch to use when meeting a potential prospect.
But Don't Take OUR Word For It
We Believe In Sharing Good Stuff.
Download The Critical Tips
For Building Trust.
But we'll never share ANY of your info. Promise.