We get you seen,
heard and hired.
FAST.
ALIZA FREEDMAN
BRAND STRATEGIST
STORYTELLER & RAINMAKER
THE
rainmaker
For thousands of years, Indigenous peoples around the world have believed in the power of the Rainmaker, a sacred, highly "gifted" and deeply connected tribal member called upon to perform ritualistic ceremonies to bring desperately needed, life-giving rain to arid land and communities. From drinking water to irrigation, cooking to bathing, a scarcity of rain puts humans at risk of great peril. They put their tremendous faith in the ability of the Rainmaker to create what is scarce, yet essential to life.
THE RAINMAKER DIFFERENCE
Our clients go from invisible to irresistible in 90 days or less, becoming the premium choice in their market. We turn exceptional businesses into the brands prospects remember, recommend, and pay top dollar to hire first.
PRESSURE
IT'S ALL ON YOU.
As a small business, success is up to you. There’s no team behind you to bring in clients or grow your business—so who’s marketing you?
We create powerful brands for startups and small businesses that are serious. Being small doesn't mean you PLAY small. ​As a startup or small business, your expertise may be trusted, but will anyone find you without standout branding?
Competing as a small business is tough—and the old ways won’t work in today’s crowded market.​ Truth is, breaking through as a small business requires laser-focused, strategic branding and marketing.
For small businesses, success comes from clarity, not chance. That means a brand strategy that sets direction, a website that converts, and messaging that moves people to act.
Add in focused social media and SEO, and your business becomes discoverable exactly where your clients are looking. That’s where we come in. And that's how you get found AND hired.​​
WHAT THEY SAY About Working With Us
Meet Our Founder
Strategic Positioning for Solopreneurs and Scaling Businesses
Who Refuse to Compete on Price Alone
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I help small businesses break six-figure plateaus by positioning their expertise so clearly that price objections disappear.
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The challenge you're facing:
Prospects can't buy what they can't understand. I make your value impossible to miss.
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My specialized approach:
I create positioning that makes prospects say "I need YOU specifically" instead of, "How much do you charge?"
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Typical outcomes:
Clients go from defending their prices to having prospects grateful to pay them—usually within 90 days.
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If you're ready to:
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Stop competing on price—start commanding premium rates
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Attract clients who value expertise over savings
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Grow revenue without growing your workload
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Build unshakeable market position
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Then we should talk.
The market rewards businesses that can clearly communicate their unique value. Let's ensure yours does.
ALIZA FREEDMAN
BRAND STRATEGIST
STORYTELLER & RAINMAKER
3 BUSINESSES
3 CHALLENGES
3 BREAKTHROUGHs
HERE'S HOW THE RIGHT MESSAGE CHANGED EVERYTHING
THE PROBLEM
Jim built a consulting firm that helped corporate leaders get the very best out of their team by leading with respect and understanding. However, when prospects asked what made him different from other managment consultants, he'd stumble through generic responses about "process optimization."
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OUR SOLUTION
Six months later, Jim became "the leadership consultant who helps turn mid-level managers into leaders."
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THE PROBLEM
Allegra launched a holistic animal health startup after watching far too many pet owners struggle to find natural, and inexpensive alternatives to traditional veterinarians' "one size fits all" approach. She struggled to communicate simply what she was expert at and needed a serious rebranding and highly focused messaging to reach her target market.
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OUR SOLUTION
We positioned Allegra's startup as "the holilstic pet nutrition coach who treats individually and truly cares."
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THE PROBLEM
Larry's accounting firm specialized in helping service businesses scale profitably. His clients loved him, but he blended into the woodwork, sounding exactly like every other accountant promising "strategic financial guidance."
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OUR SOLUTION
Larry's firm became known as "the accountants who help service businesses double revenue without doubling stress."​
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BOTTOM LINE
Each was excellent at what they did. Prospects kept saying "let me think about it." We broke through that—forever.
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THE PROBLEM
BRANDING & WEBSITES
We craft your unique brand, build the optimized website, and write the magnetic story and messaging that connects you to your ideal clients—making your competition irrelevant. Clients across the U.S. come to us when they’re ready to stop blending in and start standing out.
SOCIAL MEDIA
Social media marketing's next. We’re all about strategies that truly connect with your audience. We implement laser-like focus on your key core messages to create content that actually connects, nurtures and converts prospects into loyal clients.
SEO & LEAD GENERATION
Then, because what good's a great brand focused website if you don't have any prospects seeing it? We strategize to help you rank higher on Google Searches, making SEO and lead generation the backbone of your entire marketing strategy.
WHAT
WE DO
Branding Websites storytelling SEO LEAD generation
Our proven process results in complete clarity, confidence and conviction, ensuring that when anyone interacts with your brand, it serves as a magnet, drawing in your ideal client, while repelling those that are not.
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OUR WIN PROCESS:
WE MAKE IT RAIN FOR OUR CLIENTS
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WEBSITE & BRAND FOUNDATION
We uncover the story that's been waiting inside your business—the one that explains why you do what you do and why it matters. We transform that story into a compelling brand and dynamic website that makes the right clients feel like they've found exactly who they were looking for. The precisely targeted message makes people lean in, not tune out.
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INCREASED VISIBILITY & TRAFFIC
We make sure your voice reaches the people who need to hear it most. Through thoughtful, exacting social media strategy and smart SEO, we help you build genuine connections with prospects who appreciate your expertise and approach. Social media messaging and imagery is aimed directly at your ideal client.
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NURTURED LEADS CONVERT TO CLIENTS
We turn website visitors into paying clients with proven systems. Custom relationship-nurturing systems that feel personal but run automatically. Quality prospects get the right message at the right time, moving from curious visitor to enthusiastic, committed client. Lead magnets capture prospects, automated email sequences build trust.
OUR MISSION
SMALL BUSINESS. BIG IMPACT.
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We turn quiet expertise into thunderous market presence. Through strategic positioning, conversion-focused websites, and precision marketing, we ensure your ideal clients
find you first, choose you fast, and pay you well.
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WHAT MATTERS
Our Core Values
This leads us to sharing our core values. These values shape everything we do—from our first discovery call to the final launch of your brand. We believe great marketing starts with great character, and every successful partnership is built on trust, transparency, and a genuine commitment to helping your business thrive.
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Excellence
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Honesty
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Accountability
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Humility
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Curiosity
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Kindness
ON DOING WORK THAT MATTERS
“When you see the world as it is, but insist on making it more like it could be, you matter.”
Seth Godin
International Thought Leader, Author, Marketing Guru
OUR NORTHSTAR
OUR
VISION
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To empower exceptional small service businesses with the branding and marketing they need to stand out, scale up, and make the impact they're meant to make in the world.
